Getting More Clients eBook (or 12 ways of optimizing lawyers’ marketing efforts) is a compilation of our Lawyers Getting More Clients law marketing project best practices and ideas, specially selected and appropriately modified/extended by Deyan Yankov Sotirov - law-firm-clients.com’s administrator.

Our eBook is FREE and access to it is granted upon login (after registration) to all Level 2 Members. To learn more, please click here or visit our FAQs page.

The ideas and marketing approached included in the eBook are presented in a generalized way. Members should be aware that there is no such thing as "one-size-fits-all" solutions. This means that you may not find all of the information included in Getting More Clients applicable to your law office. But you do not need all the solutions! When it comes to optimizing a business, finding a single idea that suits your marketing needs, can bring you great results as well. Read all 12 sections and you will certainly find appropriate solutions for the specificity of your legal practice.

The ideas, that are included in Getting More Clients, are not "self-executing". You need to be proactive, decisive and determined in order to be successful. Getting an idea is only the first step. Then you have to adapt it to the realities of your business, and then the hardest part - implement it. There are no easy fixes. Valuable ideas are what you need to optimize the business of your law firm and get more clients.

Here is the content of the Getting More Clients eBook, based on lawyers’ (members’) practical and original law marketing techniques and ideas (12 topics/secions):

1. Remove the barriers, preventing prospective clients from buying your services.

2. Attract as many business clients as possible.

3. Exploit the informational potential and resources of foreign countries’ embassies.

4. Build a reputation of a professional expert.

5. Start cooperating actively with NGOs.

6. Establish a direct and specific approach to your prospective clients.

7. Establish a system of multi-aspect preferential legal service.

8. Involve all your employees into the marketing of your law firm.

9. Expand your law firm’s area of practice.

10. Find your "legal formula".

11. Adjust your practice to the ever changing business environment.

12. New forms of "free legal advice".

Thank you for taking interest in our eBook!